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Editorial guide · Last reviewed 2 June 2025
Written and maintained by the Clinics for Kings editorial desk·Edited by Morten Andersen & Fredrik Filipsson
Fact-checked against the cited medical and cost sources by the Clinics for Kings editorial desk·General information, not a clinician’s review — always consult a licensed doctor.

How we research.

Everything here is built to leave you informed and protected, not sold to. This is how we research, what we will and will not do, and how the free Get Matched service fits.

General health information, not medical advice, and not a substitute for a qualified doctor. Always consult a licensed professional before making any decision.
Sourced
every cost, risk, and fact comes from reputable, named sources
No clinics
we never name, rank, or link a clinic, hospital, or surgeon
Dated
every page carries a visible last reviewed date and is revisited
The one honest thing
We would rather publish less and be right than cover everything and be wrong. Accuracy beats coverage every time.
Quick answer

How does this work?

Everything on this site is built to one aim: to leave you better informed and better protected, not sold to. We research each topic from reputable sources, state the real risks and costs honestly, and route you to vetted clinics only after you have the information, never instead of it.

This page explains how we research and write, so you can judge the material for yourself and hold us to the same standard we set.

Our first principle

Information, not advice.

The line between information and advice is one we hold carefully.

We publish general health information, not medical advice. Nothing here is a substitute for a consultation with a qualified doctor who knows your history. We describe how procedures and destinations generally work, what they tend to cost, what can go wrong, and the questions worth asking, and we then encourage you to verify everything with a licensed professional before you decide anything.

Every medical page carries a disclaimer to make this explicit, and a visible last reviewed date so you can see how current it is. Where a topic is genuinely uncertain, we say so rather than implying a false confidence.

What we will not do

We never name a clinic.

This is the rule that defines the whole site.

We do not name, rank, recommend, review, or link any specific clinic, hospital, or surgeon, anywhere. The reason is simple: a list of favourites is exactly where independence quietly dies, and where readers are nudged towards whoever pays the most. Instead we teach you how to choose and what to ask, and when you are ready we route you, through Get Matched, to vetted clinics that meet a standard.

We also never invent a number. We do not fabricate costs, statistics, risk figures, or outcomes, and we never publish before and after claims or guarantees of a result. If we cannot source a figure from a reputable body, we leave it out and say costs vary rather than guess. A wrong page is worse than no page.

And we never write a thin stub. A page either ships complete, with the real risks and the honest trade offs, or it does not ship at all.

How a page is built

From question to page.

Each page goes through the same steps before it is published.

1
Start from the reader's real question
We write to what someone actually needs to know before a decision, not to what is easiest to rank.
2
Research from reputable sources
We prefer primary sources such as medical bodies, regulators, accreditation organisations, and peer reviewed summaries.
3
State costs as indicative and dated
Cost figures are given as ranges, labelled indicative, and dated, because prices move and vary by person.
4
Be honest about risk
We state the real risks plainly and never soften them to encourage a booking, including when travel is a bad idea.
5
Mark uncertainty
Where the evidence is thin or mixed, we say so rather than pretend to a precision we do not have.
6
Review and date
Every page carries a last reviewed date and is revisited so it does not quietly go stale.
Where the money fits

How Get Matched works.

Being independent does not mean pretending there is no business model.

The site offers a free Get Matched service. You send one brief, and we route it to vetted, accredited clinics, who return their own plans and prices for you to consider. We place this after the information, never before it, and we do not name a clinic to you on the page. You are under no obligation, and we do not sell your details.

We think this is the honest way to be useful and to keep the lights on at the same time. The information has to stand on its own first. If a page only makes sense as a path to a booking, it has failed, and we would rather lose the booking than the trust.

If you ever find a claim here that you cannot square with a reputable source, tell us. Being corrected is part of the standard, not a threat to it.

Get Matched with a vetted clinic

When you are ready, choose safely.

Send one brief and we route it to vetted, accredited clinics with real aftercare plans. They return tailored plans and all in prices. You choose, with no pressure.

Free and no obligation. Accredited clinics only. We never sell your details and we never name a clinic to you here.

We reply within two working days. Your details are never sold.

How we make money: the guides are free and no clinic can pay to be named, ranked or recommended. We never name clinics. Get Matched is an optional service that helps keep the guides free and independent of any one clinic; using it is always your choice and you are never charged. How this works.

Common questions

The things people ask.

Is this medical advice?

No. We publish general health information to help you ask better questions and make informed choices. It is not a substitute for a consultation with a qualified doctor, and every medical page says so.

Why do you never name a clinic?

Because naming favourites is where independence erodes and where readers get steered towards whoever pays most. We teach you how to choose and what to ask, then route you to vetted clinics through Get Matched.

Where do your figures come from?

From reputable, named sources such as medical bodies, regulators, and accreditation organisations, recorded for each page. Costs are given as indicative, dated ranges, and if we cannot source a figure we leave it out.

How current is the information?

Every page carries a visible last reviewed date and is revisited over time. Where a topic is uncertain or changing, we say so rather than imply false confidence.

How do you make money without selling clinics?

Through a free Get Matched service placed after the information. You send a brief, vetted clinics respond with their own plans and prices, and we never name a clinic on the page or sell your details.

Keep reading

Where to go next.

You can also Get Matched with vetted clinics or read how this guide works.

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